The project involved designing the logo, corporate identity, and office navigation system for JSC Energy Systems & Technologies, a leading manufacturer of lighting and electrical products. The client needed to modernize their brand identity to reflect their commitment to technological advancement and extensive distribution network while maintaining a connection to their existing brand elements. The solution I provided included a new logo that highlights the interplay of light and shadow, symbolizing EST's focus on precision and innovation. I introduced a triple lightning bolt emblem, modernized from the classic lightning symbol, and developed a bilingual office navigation system with three distinct levels to enhance both guest and employee experience. The cohesive visual identity and intuitive navigation system were designed to integrate seamlessly with EST's branding, improving clarity and functionality throughout their office spaces.
