Adidas London extended a prestigious invitation to our design and branding agency, entrusting us with a mission of great significance: the creation of a captivating series of posters to commemorate the grand opening of their Adidas Football Creator Base in London. This pop-up event space, located in the vibrant heart of Shoreditch, set the stage for an exuberant celebration heralding the arrival of the 2018 World Cup. Our creative vision for this project led us to embark on a journey of reinventing the iconic Adidas brand. To capture the essence of this transformative moment in sport, we conceptualized a stunning series of typographic posters. These posters were designed to echo the fundamental pillars of sporting excellence: teamwork, boundless positivity, and the countless hours of relentless practice that underpin every athletic achievement. Explore how our collaboration with Adidas London transcended the ordinary, infusing fresh creativity into a legendary brand. Join us in celebrating the spirit of sport and the World Cup's magic through our typographic masterpiece.
