I'm a brand strategist, designer and founder. My background encompasses a unique blend of academia, entrepreneurship, and design, with current focus on Creative AI. I love working with companies in their taxi and takeoff stages. Clients come to me to gain expertise and share experience - as someone who has walked in the founder’s shoes, I understand the unique challenges both brands and brand builders face. My goal is to uncover not just the potential, but also the most sustainable way to achieve it. I believe the best strategy comes from simply asking the right questions to get answers already within.